Today, On Location Experiences announced the acquisition of PrimeSport, a leader in providing direct access to some of the biggest events in sports and entertainment. With the transaction, the On Location team is now comprised of over 500 employees in nine offices with a premium sales and marketing staff of over 100 people.
On Location’s portfolio of sports and entertainment partners now includes over 150 rights holders, including the National Football League, the NCAA, the PGA of America and the United States Tennis Association. Top tier sporting events include Super Bowl, the NCAA Final Four, the Ryder Cup, the Rose Bowl, Daytona 500 and the U.S. Open.
Partners in the music industry include celebrated music festivals Coachella, Bonnaroo, Desert Trip and Stagecoach. Partner artists include Metallica, Luke Bryan, Phish, Blake Shelton, and The Lumineers. Produced destination events include “Phish: Riviera Maya”, “Luke Bryan’s Crash My Playa”, “Dead and Company: Playing in the Sand”, and “Dave & Tim Riviera Maya”.
All currently scheduled events will continue as planned, with no impact on fans and corporate customers. As we move forward, we will create more options and opportunities for fans to have once-in-a-lifetime experiences and for corporate customers to create consumer engagement.
For complete information about today’s announcement, see below
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