Once-In-A-Lifetime Super Bowl LVI Experiences

Once-In-A-Lifetime Super Bowl LVI Experiences


Fans May Purchase Exclusive Ticket Packages Beginning Tomorrow, Tuesday, June 22 at NFLOnLocation.com

NEW YORK, June 21, 2021 – On Location, the official hospitality partner of the National Football League, is rolling out the red carpet to provide once-in-a-lifetime packages that put fans in the starring role for Super Bowl LVI!

Official ticket packages for Super Bowl LVI, taking place Sunday, February 13 in Los Angeles at SoFi Stadium, will go on sale to the public beginning tomorrow, Tuesday, June 22, at 12pm ET / 9am PT on NFLOnLocation.com. As the NFL’s official partner, On Location provides not only a ticket to the game, but also customizable and unforgettable experiences that embrace the spirit of being an NFL fan and the unique setting provided by the host city.

Super Bowl LVI marks the first time America’s favorite sporting event has taken place in Los Angeles in nearly 30 years, and with its return comes the trip of a lifetime. The entertainment capital of the world will set the tone for a weekend-long tour of epic entertainment, sports, art, music, culinary experiences and exclusive offerings that only On Location can provide.

This year legendary NFL Hall of Fame quarterback, Troy Aikman, will act as the official On Location ambassador, providing host duties at Sunday’s pregame, and other appearances at On Location events throughout Super Bowl weekend. Aikman will be joined by award-winning chef and restaurateur, Wolfgang Puck, whose catering team will be the official culinary provider for On Location’s pregame events.

Fans will have the opportunity to choose from four packages to customize as On Location announces additional premiere event offerings and enhancements, as well as add-ons for luxury hotel accommodations, airfare, and private game day ground transportation. Attendees also have the opportunity to upgrade the below packages to Elite status, which provides benefits like a personal concierge, reserved parking, and other perks. Super Bowl ticket packages are only available through On Location right now, and no one else gets you up close and personal access.

The four packages are:

56LIVE: In addition to your Official Super Bowl LVI Game ticket, this exclusive package includes access to an inside-the-perimeter pregame event with an open bar and bites, hosted by NFL Legends. It also grants you exclusive access to the On Location App concierge service, featuring everything from your itinerary, to your tickets, to stadium information like WiFi and maps of the venue, plus access to text-a-concierge to answer your questions, or amend your schedule, 24/7.

Champions: The Champions package includes everything in the 56LIVE package as well as lower-seating level options, and access to amazing live music entertainment, putting you front and center for some of today’s hottest acts.

Club67: Named in homage to the year the first time the Super Bowl was held in the City of Angels, Club67 package holders receive everything in the Champions package, as well as once-in-a-lifetime opportunities to get a photo with NFL Legends, giving you the chance to live the dream and hang with your heroes.

On Location’s ON THE FIFTY: In addition to all the offerings of Club67, these ticket package holders can also receive all-inclusive in-game hospitality with a private table and concierge, as well as in-stadium club access. After history is made, some On The Fifty guests will enjoy exclusive post-game hospitality and may be some of the first people on the field to celebrate with the newly crowned Super Bowl Champions.

In addition to providing fans with incomparable access to gameday, On Location has truly reimagined the Super Bowl experience, giving attendees the opportunity later this year to purchase exclusive add-on excursions that highlight all the amazing sights and sounds the city of Los Angeles has to offer. No matter what type of Hollywood or West Coast adventure you are looking for – On Location has a package for you!

On Location has been creating unique and unrivaled experiences across sports and entertainment events for decades, serving all those who seek to create memories of a lifetime. You make the most of your experience, and On Location takes care of the rest. To secure your access to the biggest game in the world, visit NFLOnLocation.com now, and to stay across future add-on offerings, follow us on social at @OnLocationExp.

About On Location
On Location is a global leader in premium experiential hospitality, offering ticketing, curated guest experiences, live event production and travel management across sports, entertainment, fashion and culture. On Location provides unrivalled access for corporate clients and fans looking for official, immersive experiences at marquee events, including the Olympic and Paralympic Games, Super Bowl, NCAA Final Four, New York Fashion Week and more. An official partner and/or service provider to over 150 iconic rights holders, such as the IOC (Paris 2024, Milano Cortina 2026, LA28), NFL, NCAA, UFC and PGA of America, and numerous musical artists and festivals, the company also owns and operates a number of its own unique experiences. On Location is a subsidiary of Endeavor (NYSE:EDR), a global entertainment, sports and content company.

On Location
Ginger Chan, GChan@endeavorco.com
Rachael Trager, RTrager@endeavorco.com

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